Are Sales Bonuses a Waste of Money?
Ashley Wesley Ashley Wesley

Are Sales Bonuses a Waste of Money?

Sales bonuses are not inherently a waste of money, but companies waste a fortune paying for behaviours they never actually wanted. Here is what the research, and my own mistakes, taught me about designing a plan that buys the right behaviour.

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The Commission Plan That Turned Paul's Engineering Team Into the Enemy
Ashley Wesley Ashley Wesley

The Commission Plan That Turned Paul's Engineering Team Into the Enemy

Paul's engineering team had stopped cooperating with sales. His best business dev rep was closing deals that blew up on delivery. His longest-tenured client (eleven years) was now asking for a refund. He was convinced he had a people problem. He didn't. He had a commission plan that was quietly destroying the culture he had spent a decade building.

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